Black Friday toaster deals 2020 | Smeg, Sage, Russel Hobbs

A massive 91 per cent of British homes have a toaster. If you’re looking to join the masses, or upgrade your tired appliance, buying one during Black Friday could save you money.

Modern toasters often offer pre-sets that take the guess work out of browning times. Our team tested a variety of models to bring you our picks of the best toasters available on the market. Speed of toasting, design, ease of use and size were among the criteria against which these models were tested.

We’re predicting savings to be available on everything from the best food processors to the best dishwashers throughout November this year. Find all the latest news and kitchen appliance Black Friday deals on our favourite tried-and-tested models.

For more unbiased expert buyer’s guides, visit our reviews section to find 400+ round-ups on everything from the best dishwasher tablets to slow cookers and food processors

When is Black Friday 2020?

Black Friday is an annual shopping event which originally started in America and takes place on the first Friday after Thanksgiving. Now a global event, this year’s will happen on 27 November and be followed by Cyber Monday on 30 November, offering another chance to get products on offer for less than the RRP price.

Unlike previous years, we’re seeing brands and retailers starting their discounts early to entice online customers ahead of Christmas. This is likely to ramp up now that non-essential retail shops will be closed from the 5 November until the 2 December due to new national restrictions.

Best early Black Friday toaster deals 2020

Russell Hobbs 24381 Inspire 4 Slice toaster, Black Friday Deals

Russell Hobbs 24381 Inspire 4 Slice Toaster on a white background

Best value four-slot toaster 

This wallet-friendly Russell Hobbs produced some of the most evenly toasted bread out of all the models we tested. For reliability, and for a toaster that handles thickly sliced bread, this is a good choice. Read our full review of the Russell Hobbs Inspire toaster. RRP £49.99.

SMEG TSF03 4-slot Steel Toaster, Black Friday deals

Smeg TSF03 4-slot Steel Toaster on a white background

Most attractive toaster

Smeg products are instantly recognisable for their retro 1950’s design and cheerful colour pallet. Rated 4/5 stars when tested by BBC Good Food, this four-slot toaster impressed with its extra-wide slots, 11 browning settings and additional options that include defrost and keep-warm. Choose from eight colours. Read our full Smeg TSF03 toaster review.

Kenwood Mesmerine TFM810BL toaster, Black Friday deals

Kenwood Mesmerine TFM810 toaster on a white background

Four-slot toaster with best browning 

Available in six colours, this 3D pearlised effect toaster adds character to kitchen countertops. Its four slots allow plenty of room for thick-cut slices and did the best browning out of all tested. The plastic outer also remained cool during toasting, making this a good choice for the safety-conscious. Read our full review of the Kenwood Mesmerine toaster. RRP £129.98.

Sage the Smart Toaster BTA845UK

Sage the Smart Toast BTA845 on a white background

Toaster with best overall functionality

You can now save over £32 on the Sage Smart Toaster at Currys thanks to the competition of a short but sweet price-drop by Amazon (£137). This is a toaster of the future, impressing on its performance and variety of functions which include defrost, a specific crumpet and bagel setting, as well as its extra-wide slots. Read our full Sage the Smart Toast review. RRP £169.95.

How to get a good deal on Black Friday

  • Do your research in advance and have your toaster in mind. Our guide to the best toasters tried and tested is a good place to start your research. 
  • Visiting the brand’s product page is one way to get familiar with the RRP of your chosen toaster. Having this in mind means you’ll be more aware of how lucrative each deal is. 
  • Making a list of what you want to buy across the Black Friday sales is one way to stay focussed and can help you stick to your budget.  
  • Some large retailers including John Lewis and Partners, AO.com and Currys PC World offer a price match guarantee, so shop around. 
  • Buy your chosen toaster when you see it at a price you like. We’re expecting stock levels to fluctuate much quicker than in previous years because of more people buying online. 

Should I wait for Cyber Monday?

We’re already seeing Black Friday and Cyber Monday deals going live, and with non-essential retail shops set to be closed until 2 December, brands will be bringing their biggest and best deals online. We’re confident there will be hefty offers available by both brands and retailers all the way up to Cyber Monday.

For help finding all the latest news and best Black Friday toaster deals, you’re in the right place.

The BBC Good Food reviews section features buyer’s guides from our Test Kitchen experts. For more help finding the best Black Friday kitchen appliance deals, visit our online hub.

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